Service and Innovation Designer with a background in both consultancy and in-house roles, and an MA in Design – Sustainable Futures. I specialise in human-centred and ethical design, particularly within socially focused sectors like social care. I’m passionate about designing with people — not just for them — and creating inclusive, accessible solutions that lead to meaningful, lasting change.

I thrive on making sense of complex challenges and translating them into clear, practical design strategies that align user needs with business and policy goals. My experience spans user research, co-design, service mapping, prototyping, and delivering end-to-end services across both digital and physical formats, including government services.

Key projects